• September 6, 2021
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This report contains all the latest internet stats, mobile stats, and social media stats for Kenya, but read on below for essential insights into digital use in Kenya in 2021.

Kenya’s population

  • Kenya had a population of 54.38 million in January 2021.
  • Kenya’s population increased by 1.2 million (+2.3%) between January 2020 and January 2021.
  • 50.3% of Kenya’s population is female, while 49.7% of its population is male [note: the United Nations does not publish data for genders other than ‘female’ and ‘male’].
  • 28.2% of Kenya’s population lives in urban centres, while 71.8% lives in rural areas.

Internet users in Kenya

  • There were 21.75 million internet users in Kenya in January 2021.
  • Internet penetration in Kenya stood at 40.0% in January 2021.

Note: we no longer include data sourced from social media platforms in our internet user numbers, so the numbers shown above and in our complete Digital 2021 reports are not comparable with numbers published in our reports from previous years.

 

Social media statistics for Kenya

  • There were 11.00 million social media users in Kenya in January 2021.
  • The number of social media users in Kenya increased by 2.2 million (+25%) between 2020 and 2021.
  • The number of social media users in Kenya was equivalent to 20.2% of the total population in January 2021.

Note: Figures for social media users shown here and in our complete Digital 2021 reports may not equate to unique individuals. We have also included new sources in this year’s social media figures, so numbers shown here and in our Digital 2021 reports will not be comparable with numbers published in our previous reports.

Mobile connections in Kenya

  • There were 59.24 million mobile connections in Kenya in January 2021.
  • The number of mobile connections in Kenya increased by 5.9 million (+11%) between January 2020 and January 2021.
  • The number of mobile connections in Kenya in January 2021 was equivalent to 108.9% of the total population.

Note: many people have more than one mobile connection, so figures for mobile connections may exceed 100% of the total population.